For additional information on any below offers, please click below and let us know which program you're interested in!
Farm Bureau Rebate - New Ford Trucks
Farm Bureau members are eligible for an exclusive cash reward toward the purchase or lease of eligible new Ford Trucks or Ford Blue Advantage certified used vehicles.
Farm Bureau Exclusive Cash Reward is solely for active Farm Bureau members who are residents of the United States. You must be a Farm Bureau member for 90 consecutive days prior to purchase or lease to be eligible for the incentive and member must be in good standing at time of sale.
- See Dealer for details
College Student Purchase Program - New Ford Vehicles
Ford College Student Recognition Exclusive Cash Reward Program is for ALL full-time and part-time college students (Freshmen, Sophomores, Juniors and Seniors), recent college or trade school graduates and current graduate school students.
The Ford College Student Purchase Program provides eligible college students and recent graduates with an exclusive cash reward, plus great rates through Ford Credit when they purchase or lease a new Ford vehicle.
This process to verify student/recent graduate eligibility will be managed through customer registration via ID.me. All customers should be directed to www.fordrecognizesu.com/college to apply for this offer. This enrollment will not be processed by the dealerships and should be directed back to the College Student to complete.
All eligible College Students and Recent Graduates (within 2 years from their graduation date) need to self-register for the College offer at www.fordrecognizesu.com/college.
*See Dealer for Details
Military Rebate - New Ford Vehicles
Through the Ford Military Recognition program, military personnel are eligible for an exclusive cash reward toward the purchase or lease of an eligible new Ford vehicle!
Eligible Customers:
Active Duty - Active Military Personnel of any eligible U.S. Military Branch including:
- National Guard
- Reservists serving on Active Duty
- Members of the Delayed Entry/Enlistment Program (DEP)
- Spouse/Surviving Spouse
- Members within the same household
Retirees - Retired Military Personnel of any eligible U.S. Military Branch, including:
- Regular Retirement
- Reserve Retirement
- Early Retirement (TERA)
- Medical Retirement
- Spouse/Surviving Spouse
- Members within the same household
Veterans - Honorable discharged veterans within 24 months of separation are eligible. You may qualify for a special regional incentive regardless of separation date.
Customers should visit www.fordrecognizesu.com/military to register.
- See Dealer for details
Ford Division First Responder Recognition Exclusive Cash Reward
Through this program, first responders are eligible for an exclusive cash reward toward the purchase or lease of eligible new Ford vehicles.
The First Responder Exclusive Cash Reward is available to eligible first responders who are residents of the United States. You are eligible to verify as a First Responder if your occupation is any of the following:
Police
- Police Officer
- Sheriff/Sheriff's Deputy
- Correctional Officer
- State Trooper
- Federal Law Enforcement officer (Example: Customs, Homeland and Security, etc.)
- Park Police & Park Rangers
- Pretrial Service Officers
- Probation & Parole Officers
- Detention Officers (Private, for-profit correctional institutions also acceptable)
- Railroad Police Officers
- School Resource Officers
- Auxiliary & Reserve Sheriff Deputy or Police Officers
- Animal Control Officers who are credentialed as Law Enforcement Officers
- Fire Marshals who are certified Law Enforcement Officers
- Court Bailiffs/Court Officers (must have law enforcement credentials)
Fire Department
- Career Firefighter
- Wild-land Firefighter/Prescribed fire burn manager
- Volunteer Firefighter
- Fire Marshal
EMT
- EMT
- Paramedic
- Medical Helicopter Pilot
911 Dispatcher
- Police, Sheriff, Fire or EMS Dispatcher
- Fire Communications Officer
- Public Safety Telecommunicator
- Customers need to visit www.fordrecognizesu.com/firstresponder to register and be validated online for their First Responders eligibility according to the program rules PRIOR to purchasing their vehicle. Expires: January 4, 2027
*See Dealer for details